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Main Page –› Creative Arts –› Writing & Editing
 

Article Marketing Writers: Strive for Quality and Quantity

 
Author: Larry M. Lynch
< P > L i k e a n u m b e r o f o t h e r p r o l i f i c a r t i c l e w r i t e r s I u s e t e m p l a t e s t o h e l p m e t o w r i t e m o r e q u i c k l y . I d o n ' t u s e J e f f H e r r i n g ' s t e m p l a t e s , a l t h o u g h I ' m a b s o l u t e l y c e r t a i n t h e r e ' r e e x c e l l e n t . L a n c e W i n s l o w u s e s h i s o w n a r t i c l e t e m p l a t e s t o o . I h a v e d e v e l o p e d m y o w n s e t s o f w r i t i n g t e m p l a t e s b a s e d o n t h e k i n d o f w r i t i n g I p r o d u c e o r a r t i c l e s e r i e s t h a t I ' v e s e e n a n d l i k e . < / P > < P > M y f i r s t p o s t o n E z i n e A r t i c l e s . c o m w a s a f t e r m i d S e p t e m b e r o f t h i s y e a r a n d a s o f t o d a y , O c t o b e r 3 1 s t , I h a v e 3 3 a r t i c l e s p o s t e d . M y g o a l f o r t h e e n d o f O c t o b e r w a s 3 0 s o i t w a s e x c e e d e d . B y t h e e n d o f 2 0 0 5 m y g o a l i s 5 0 . M a y b e 1 0 0 w i l l b e r e a c h e d s h o r t l y a f t e r t h a t i f I r e l y m o r e h e a v i l y o n m y a r t i c l e t e m p l a t e s . W h a t s m o r e i m p o r t a n t t o m e t h a n s i m p l y t h e q u a n t i t y o f a r t i c l e s p o s t e d i s m a i n t a i n i n g q u a l i t y c o n t e n t i n m y l e n g t h - c o n t r o l l e d a r t i c l e s . A r t i c l e s w i t h o u t q u a l i t y c o n t e n t a r e v i r t u a l l y u s e l e s s . B o t h y o u r t i m e a n d t h e r e a d e r s a r e w a s t e d . < / P > < P > I e n c o u r a g e e v e r y o n e t o p r o d u c e q u a l i t y a r t i c l e s o n a r e g u l a r b a s i s a n d n o t g e t i n t i m i d a t e d b y c r a n k i n g o u t " n u m b e r s " . U n f o r t u n a t e l y , m a n y " a r t i c l e s " I ' v e r e a d o n o n l i n e I p e r s o n a l l y w o u l d n ' t c a l l a r t i c l e s . T h e y r e t o o s h o r t , r a m b l e , h a v e a d i s p r o p o r t i o n a t e l y l a r g e n u m b e r o f g r a m m a r , s p e l l i n g a n d o t h e r e r r o r s o r p r o v i d e n o r e a l i n f o r m a t i o n f o r t h e r e a d e r . N o w t h e r e s n o t h i n g w r o n g w i t h s h o r t ( 2 0 0 t o 3 0 0 w o r d ) a r t i c l e s , I v e w r i t t e n l o t s o f t h e m m y s e l f . < / P > < P > T h e k e y i s t o p r o v i d e t h e r e a d e r w i t h s o m e k i n d o f v a l u a b l e t a k e a w a y f r o m e a c h p i e c e . I f y o u d o n t d o t h a t w h y s h o u l d t h e r e a d e r c o m e b a c k t o y o u o r y o u r n e x t a r t i c l e ? T h i s i s d i r e c t l y l i n k e d t o q u a l i t y c o n t e n t . T h e r e s h a r d l y a n y d a n g e r i n s a y i n g e v e r y t h i n g i n t h e 6 0 0 w o r d s o r s o i n a n a r t i c l e . B u t i f y o u d o n t s a y s o m e t h i n g o f i m p o r t a n c e , t h e r e a d e r i s l o s t g o n e , m a y b e f o r e v e r t o y o u . < / P > < P > A m o n g t h e r e a s o n s I l i k e u s i n g a r t i c l e t e m p l a t e s a r e t h a t t h e y n o t o n l y a i d y o u i n p r o d u c i n g w e l l - f o r m a t t e d c o n t e n t i n o p t i m u m t i m e b u t h e l p e n s u r e t h a t y o u r a r t i c l e s m a i n t a i n c o n s i s t e n t s t a n d a r d s o f q u a l i t y i n s t r u c t u r e a n d c o n t e n t . R e m e m b e r t h a t m a r k e t i n g a r t i c l e s o n l y f u n c t i o n t o d r i v e w e b t r a f f i c t o y o u r b l o g o r w e b s i t e i f p e o p l e r e a d t h e m a n d c l i c k t h r o u g h t o t h e l i n k y o u p r o v i d e i n t h e r e s o u r c e b o x . I f y o u r a r t i c l e d o e s n t d e l i v e r , f o r g e t a n y c h a n c e o f a c l i c k t h r o u g h . W o u l d y o u k e e p r e a d i n g a n a u t h o r y o u d i d n t i n i t i a l l y l i k e ? O n e w h o d i d n t g i v e y o u p a u s e t o t h i n k , m o t i v a t e o r i n f o r m y o u ? < / P > < P > S o b y a l l m e a n s d o u s e a s y s t e m f o r p r o d u c i n g a r t i c l e s f r e q u e n t l y a n d q u i c k l y , b u t a l w a y s m a k e s u r e t o p r o v i d e a s t r o n g t a k e a w a y a s p e c t f o r t h e r e a d e r . T h e r e a d e r i s t h e r e a s o n y o u r e w r i t i n g a n d p o s t i n g a r t i c l e s i n t h e f i r s t p l a c e , r i g h t ? N e v e r b e a f r a i d t o p u t i n s o m e u s e f u l r e f e r e n c e s , g i v e a m e a t y q u o t e o r t w o , d r o p i n a n a n e c d o t e , s t i m u l a t e t h e r e a d e r s t h i n k i n g a n d e m o t i o n s . M o t i v a t e t h e m b y y o u r w o r d s a n d t h o u g h t f u l a s s i s t a n c e , n o t y o u r p r i v a t e d r e a m s o f w e a l t h . W r i t e q u a l i t y c o n t e n t , a s r e g u l a r l y a n d a s o f t e n a s y o u c a n , t h e r e s t w i l l u s u a l l y f o l l o w . < / P > < P > T a k e a c o u p l e o f m i n u t e s e x t r a a n d u s e t h e s p e l l c h e c k a n d g r a m m a r c h e c k f e a t u r e s o n y o u r c o m p u t e r . I t w o n t s l o w y o u d o w n e n o u g h t o b e a p r o b l e m , b u t w i l l l e n d g r e a t e r q u a l i t y a n d c r e d i b i l i t y t o y o u r w r i t i n g . W h a t d o y o u t h i n k o f a w r i t e r w h o h a s t y p o s o r s i m p l e g r a m m a r e r r o r s e v e r y f e w s e n t e n c e s i n h i s w r i t i n g ? < / P > < P > T h a n k s f o r r e a d i n g t h i s . I f i t m a k e s y o u t h i n k a n d p o i n t s y o u t o w a r d g r e a t e r p r o d u c t i o n a n d q u a l i t y i t w i l l h a v e b e e n w e l l w o r t h y o u r t i m e a n d m i n e . < / P >
Author Bio:

Larry M. Lynch

Larry M. Lynch is an American English Language Specialist, ELT professor, TOEFL Examiner and EFL Teacher Trainer at the Santiago de Cali University with 15 years teaching experience in Latin America, the USA and Europe. He has presented plenary sessions, seminars, workshops and teacher training sessions at numerous TEFL conferences and educational institutions and holds a post-graduate diploma in TESOL from the Trinity College – London (UK). He also holds CELTA, DELTA and Business English teaching certifications from England, Spain and the USA and has taught EFL at the secondary, university undergraduate and post-graduate levels in Cali for the past 11 years. An active ELT academic researcher and prolific author, he has more than 340 current articles, presentations, academic papers, books, reference works, workshops and publications related to TESOL or English language-learning & acquisition worldwide along with extensive experience in Testing, CALL, curriculum review and course development including development of alternative methods of evaluation and assessment online and using multi-modal didactic techniques.

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